ClickIQ's proprietary e/visor panel of U.S. consumers transforms conventional thinking about the information and overall value online panelists provide to market research. Sourced via on going, double opt-in recruiting techniques, the ClickIQ e/visor group represents the most deeply profiled and continually refreshed panel in the industry. While access to ClickIQ's e/visor panel via the IQPortal or the IQCenter saves both time and money in terms of project start-up and redundant panel administration tasks, it more importantly lets companies achieve the most granular definition of potential respondents relative to their precise market segmentation philosophies. Put simply, the e/visor panel helps businesses reach the right people in the right way, thereby increasing the accuracy and market value of consumer insight.

ClickIQ employs automated recruiting and management tools to invite and incent panelists to complete and continually update exacting demographic and personal attribute information, as well as detailed profile questionnaires. The answers to these surveys or "profile boosters" work in concert to provide precision sample selection capabilities across a variety of market categories.

		Computers (hardware and software, and Internet)
		Banking, credit cards, and investments
		Health and personal care
		Sporting and recreation
		Music and entertainment
		Telephone communications
		Shopping (age-and gender-specific)
		Travel
		Personal transportation

ClickIQ also provides client-exclusive, profile questionnaire capabilities that allow companies to anonymously harvest more household, personal, and behavioral information from specific segments within the e/visor panel. Access to this higher level of detail lets businesses create the most accurate and continual match between their proprietary market segmentation schemes and e/visor personal attributes.