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The IQPortal is ClickIQ's integrated, web-based market research project management platform. Through the IQPortal and its secure, client-specific interface, ClickIQ seamlessly consolidates and automates:
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Project construction, workflow, and approval processes |
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Quantitative and qualitative on and offline data collection tools |
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Highly specific sample planning and selection (including client-specific private panels) |
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Participant communications and incentive fulfillment |
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Quality control and data consistency |
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Data extraction, analysis, and reporting |
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Project archive and retrieval |
By using the IQPortal to plan, execute, and analyze market research initiatives, companies can - from their desktops:
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Create a collaborative work environment to increase their shared knowledge base and ensure consistency in research applications |
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Execute studies via multiple data collection channels and obtain real-time results |
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Identify and access the most deeply profiled panel groups |
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Modify incentive structures for hard-to-reach samples |
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Access market research experts at any point during a project |
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Download data collection and summaries into industry standard analytic software |
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Leverage previous projects and sample definitions for future use |
In short, the IQPortal allows companies to drastically reduce project completion times, significantly lower the costs associated with traditional research practices, and get to market more quickly with the most accurate and timely information. And the results are unprecedented — More research. Better research. Less money.
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