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IQCenter Case Studies:
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IQCenter Leverages real time data, saves product launch
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ClickIQ partnership extends service offering, generates 35% increase in revenues
ClickIQ delivers award-winning research

The IQCenter is ClickIQ's dedicated team of award-winning research consultants and analysts. The IQCenter provides both comprehensive market research solutions for businesses with limited time or expertise as well as "on-the-spot" expert assistance for clients already using the IQPortal project management platform.

The IQCenter offers complete project execution, analytics, and reporting for a myriad of project types including: IQCenter also furnishes a broad spectrum of individual services designed to assist companies who already have full research capabilities and only need help in certain areas. They include:
  • Sample planning and panel selection
  • IQReview - a complete review of IQPortal users' data collection instrument, panel selection, and client-specific considerations to ensure information quality and consistency
  • Discussion guide creation and focus group moderating
  • Data analysis and reporting
So whether you need a turnkey solution for your market research initiatives or simply some help creating a survey questionnaire, ClickIQ's IQCenter has just the assistance you need - wherever and whenever you need it.
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Product Concept Tests
Monadic or sequential monadic surveys across a span of industries including;
  • Packaged goods
  • Food
  • Financial services
  • Durable and soft goods
  • Personal care
  • Technology and consumer electronics
Customer Satisfaction Surveys
  • Snapshot and continual measures
  • Comparative analyses and competitive benchmarks
  • Online and offline POS tracking
Web Site Design and Usability Assessments
  • On-line focus groups for site concepts
  • Quantitative beta site testing
  • Live site visitor intercept surveys
In-Home Product Trials
Start to finish studies that include
  • Survey design
  • Panelist identification and qualification
  • Product fulfillment
  • Data collection and analysis
Promotional Offer and Advertising Evaluations
On-line surveys with panelists whose attributes match promotional target market criteria to assess the efficacy of the following media:

  • Print
  • Audio
  • Video
  • In-store
Purchase Behaviors and Preferences
  • On-line surveys
  • Focus groups